Success can be just as stressful as rejection. With success you can contemplate the joys of delivering a service to a new client but it is actually a great responsibility. So, take time to take stock and decide your strategy.
Celebration
Celebration is painful for those of us who don’t naturally take to having fun at the drop of a hat. But taking time to pause and take stock after winning a big client is never a bad idea. Some of my best ideas come at times of repose. By all means take a note-book to your celebrations. A notebook is a brilliant aid to forgetting. Just jot down a legible and coherent note and then forget it until you’re back at your desk.
Keeping Track
If you have lots of clients, consider customer relations management (CRM). There are several well-known packages that offer you everything you need. Perhaps you won’t need a full CRM system when you start but bear it in mind for later.
There are other tools you can use to ease your journey. Use Office tools, email service providers, etc to organise during the early stages of your business. As your business grows you will need more help and you can take it on as you need it.
Don’t forget you may need a Personal Assistant as your business grows. They handle matters like CRM and free you to pay attention to your clients.
Be Generous
Finally, don’t forget to over-deliver. Bonuses can be a good way to build a relationship with your clients. Sometimes you can offer opportunities that also help you out. You know you can work together and so it is natural to invite participation in relevant activities where you can help each other out.
Besides that there are many other products and services you can offer beyond what you contracted to deliver.
However, be aware you may find it difficult to manage many spontaneous bonus activities. Better to schedule in a few unannounced bonuses, so you can add them into your routine.
How do you celebrate business success?